Over in Japan, it looks like McDonalds has decided to minimalize by taking out basically the whole menu and reducing down to just one thing.
That ONE THING is none other than…the quarter pounder??
Yeah. So it’s like basically just a burger stop. Only it’s a Quarter Pounder shop. Completely owned by McDonalds. Same thing you would buy at a regular MCeeDees, but now they’ve just cut out all your other choices. Does it make sense?
Well it’s definitely different. And in a way, I think that it can actually be a success. As long as a new place doesn’t pop up for each value meal on the menu, it’s cool…like a McDonalds express.
No advertising. No clown. No toys. Just the Quarter Pounder.
I’m lovin’ it.
-Ryan
